Renew your hair with WellUp: complete routine to repair, strengthen and protect.
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Dry, weak hair or to whom time has lost vitality? You are not alone. The WellUp Hair Care line is designed to recover brightness, strength and health from the root to the tips. In this article, we show you how each product can be integrated into your weekly routine to achieve visible and durable results.

Rosemary Mint Strengthening
Oil and strengthening shampoo with rosemary and mint: infusion of biotin, essential oils (ricino, jojoba, tea tree, coconut, mint), which revitalize the scalp, provide nutrition and strengthen fragile hair. Soft and sulfate-free formula, ideal for curly and dry hair.
Suggested use: Wash with the shampoo to clean and strengthen, then apply the oil on the scalp and mid-lengths to hydrate and revitalize.

STRENGTH REPAIR Extreme - Shampoo & Conditioner Pack
Intensive formulas that fight extreme damage to hair. Provides deep nourishment and visible strength.
Suggested use: Apply after daily or weekly cleaning, letting it act for several minutes for deep repair.

Redken Extreme Play Safe - Protective Treatment
Reduce breakage up to 73%, strengthens hair 3x more and protects heat up to 450°F. Formulated with amino acids, arginine and citric acid, ideal for heat-treated or damaged hair.
Suggested use: Leave as an intensive treatment after washing and conditioning. It also serves as a protector before drying or ironing.

TEA Tree Special - Dyed Hair Shampoo
Cleans deeply, refreshes and infuses a revitalizing sensation thanks to tea tree and mint aroma. Formulated to protect hair color and packaged in sustainable recycled plastic bottles.
Suggested use: Use every 2–3 washes to keep color bright and clean without drying the scalp.

No. 7 Bonding Oil
Concentrated, lightweight, and multifunctional repair oil: adds shine, softness, enhances color, controls frizz, detangles and protects from heat up to 450°F.
Suggested use: Apply one or two drops on mid-lengths and tips before styling, ideal for instant shine and thermal protection.